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Knowledge Center

The Differences Between Web and Print Graphics

Converting images from the web to use on print documents can prove a tricky process. Images that appear sharp and clear on the computer screen often print as pixilated, grainy pictures. Meanwhile, images that print well may look unclear on the computer screen. It is important to format web and print graphics correctly, to ensure clarity and detail.

Creating Graphics for the Web

On the computer screen, images are displayed as a series of dots known as pixels. The more pixels an image contains, the more crisp and precise it will appear on the screen. However, a high pixel count makes for slow loading on web pages, so web images are compressed using the jpeg format. This format offers greater usability, but it restricts the adaptability of an image.

Adapting Graphics for Print

Unlike web graphics, print graphics are saved using vector format, which converts an image to mathematical formulae. The formulae are used to calculate the size of each component when the image is resized. This format is ideal for print graphics, which require a higher resolution than web images.